While the olympic curtain softly falls on the chinese repression in Tibet, the imaginary art-group Les Liens Invisibles celebrates the upcoming Olympic Games with a new fake-based hybridation between art, activism and advertising strategies.
Exploiting the global visibility of the Olympic Brand, the ambiguous www.peking2008.com domain has been used by Les Liens Invisibles as a powerful advertising medium to subvert attention economy mechanisms and to promote the tactical (ab)use of fake-publishing as a new paradoxical way to reclaim the Truth.
Have a look at the advertising space
http://www.peking2008.com
Watch the fake-based advertising spot
http://www.peking2008.com/ad/
Exclusive! Become a counter-olympic sponsor (*)
http://www.peking2008.com/sponsors/
Have a fake publishing demonstration. Wear the Olympic Mask
http://fake.isafake.org/2008/05/19/peking2008/
Want more? Discover new fake-themes
http://fake.isafake.org/category/themes/
Full Description
While the olympic curtain softly falls on the chinese repression in Tibet, the imaginary art-group Les Liens Invisibles celebrates the upcoming Olympic Games with a new fake-based hybridation between art, activism and advertising strategies.
Exploiting the global visibility of the Olympic Brand, the ambiguous www.peking2008.com domain has been used by Les Liens Invisibles as a powerful advertising medium to subvert attention economy mechanisms and to promote the tactical (ab)use of fake-publishing as a new paradoxical way to reclaim the Truth.
Have a look at the advertising space
http://www.peking2008.com
Watch the fake-based advertising spot
http://www.peking2008.com/ad/
Exclusive! Become a counter-olympic sponsor (*)
http://www.peking2008.com/sponsors/
Have a fake publishing demonstration. Wear the Olympic Mask
http://fake.isafake.org/2008/05/19/peking2008/
Want more? Discover new fake-themes
http://fake.isafake.org/category/themes/
Work metadata
- Year Created: 2008
- Submitted to ArtBase: Thursday Jun 5th, 2008
- Original Url: http://www.peking2008.com
- Permalink: http://www.peking2008.com
-
Work Credits:
- Les Liens Invisibles, creator
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